Racing Demographics
General Statistics:
Nottingham is one of 18 racecourse in the country staging only Flat racing.
Horseracing is the second most televised sport on terrestrial tv after football – accounting for 9.5% of total sports coverage on terrestrial TV, 5.3% of sports coverage on BBC and 33% of sports coverage on Channel 4.
Horseracing is broadcast into around 9,000 betting shops across Britain, realising average midweek audiences of 700,000 and this figure rises to 1m on Saturdays and high profile racedays.
35% of racegoers are female.
30% are aged under 35 years.
28% of racegoers come from the wealthy “AB” socio-economic grouping.
